Thame Privacy

1. Information Thame Collects

Thame collects and processes several categories of personal information, including:

2. How Thame Uses Your Information

Thame uses your personal information for the following purposes:

• Thame Service (Contract Fulfilment):
  • Processing and managing your Thame vehicle rental bookings and agreements. Verifying your identity and confirming you meet Thame's rental requirements. Facilitating your vehicle collection and return processes at Thame locations. Processing payments and handling deposits and charges for Thame.
• Thame Customer Communication (Legitimate Interest/Contract Performance):
  • Sending booking confirmations, updates, and important rental information from Thame. Responding to your inquiries and providing customer support from Thame. Notifying you of changes to Thame services or policies.
• Thame Marketing (Consent/Legitimate Interest):
  • Distributing promotional offers, newsletters, and service updates where you have given consent or where Thame has a legitimate interest. You can opt out at any time.
• Thame Service Improvement (Legitimate Interest):
  • Analyzing Thame's website usage to improve user experience and functionality. Conducting research to improve its vehicle fleet and services.
• Thame Compliance (Statutory Duty):
  • Meeting Thame's legal, regulatory, and tax obligations. Preventing fraud and maintaining Thame's service security. Resolving disputes and enforcing Thame's terms and conditions.

3. Thame Information Sharing

Thame may share your personal information with:

• Thame Providers: Third-party companies that assist Thame in delivering its services, such as payment processors, IT support providers, and maintenance contractors. These providers are contractually bound to protect your data.

Thame does not sell your personal information to third parties for marketing purposes.

4. Thame Data Protection

Thame implements appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These include encryption, access controls, secure servers, and regular security assessments. Nonetheless, no internet transmission or electronic storage is completely secure.

5. Thame Retention

Thame retains your personal information only for as long as necessary to fulfill the purposes for which it was collected, including meeting legal, accounting, or reporting requirements. Retention periods vary by the type of information and the context in which it is processed.

6. User Rights

Under UK data protection law, Thame recognises the following rights:

• Right to Access: Request a copy of the personal information Thame holds about you.

To exercise these rights, please contact Thame using the details below.

7. Tracking and Cookies for Thame

Thame’s website uses cookies and similar technologies to improve your browsing experience, analyze site traffic, and personalize content. You can manage your cookie preferences through your browser settings.

8. Thame Policy Updates

Thame may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised Last Updated date. Please review this policy regularly.

9. Contact Thame

For questions about this Privacy Policy or Thame's data practices, please contact Thame: